Franchising

The number of franchised businesses in New Zealand is growing at about 25% each year. Growth in this area looks set to continue.

Every franchise agreement is essentially a licence to use intellectual property. In particular, the right to use trade marks, brand names and branded marketing material is the most important and valuable feature of a franchise arrangement. Our lawyers combine their intellectual property and branding expertise and the specialist understanding and knowledge of the law as it applies to franchising to provide the best advice for every aspect of the franchising process.

Franchise agreements can be complicated and daunting. Our franchising specialists work with franchisors and franchisees to ensure sound agreements are prepared and implemented to meet New Zealand franchising standards.

We understand that franchise agreements are more than just a contract for the sale and purchase of a business. A franchise agreement is the tool used to manage an ongoing relationship between the franchisor and the franchisee so it must reflect the interests and concerns of the parties involved.

Our experts recognise the provisions that franchisees can reasonably expect to find in a franchise agreement and will identify those that will cause undue hardship. Our team of experts can also help franchisors establish effective franchise systems for their businesses in New Zealand and overseas. And in the event that a dispute arises over a franchising matter, our team of experts can help with dispute resolution and if necessary, litigation in the Courts.

CONTACTS

AUCKLAND

WELLINGTON


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