Friday, 17th April, 2015

Why (and how) to use a Chinese name for your brand

Exporter magazine shares an article on why and how you will want to consider using a Chinese name for your brand if you're doing business in China. 

Anton Blijlevens

Written By Anton Blijlevens

More about this author

Our People

Related People

See all team members
Greg West-Walker

Greg West-Walker

Principal
Auckland
Matt Devine

Matt Devine

Principal
Auckland
Hadleigh Brown

Hadleigh Brown

Principal
Auckland
Daniel Hearn

Daniel Hearn

Senior Associate
Auckland
Anton Blijlevens

Anton Blijlevens

Principal
Auckland
Jeremy Sim

Jeremy Sim

Principal
Auckland
Brook Dyer

Brook Dyer

Patent Attorney
Auckland
Dr David Simunic

Dr David Simunic

Principal
Auckland
Pritesh Lohani

Pritesh Lohani

Associate
Auckland

Our Services

Related Services

Bespoke IP strategy advice

Our bespoke IP strategy advice service operates at the intersection of in-depth technical and strategy advice.

Read more

Patents

A patent is a valuable business tool, which can be used to enhance commercial success.

Read more

Trade marks

A trade mark is the legal name for a brand which connects a product or service with their supplier.

Read more