Guide to protecting your trade mark overseas
This resource outlines everything you need to know about protecting your trade mark overseas.
If you have a strong export focus, you will be familiar with protecting trade marks around the world. Traditionally, you would file separate trade mark applications in each country to obtain the level of trade mark protection you needed.
You can still file separate trade mark applications in each country, but the Madrid Protocol system provides an alternative registration regime that can reduce your registration costs.
The Madrid Protocol is a trade mark registration system that enables trade mark owners to file an international trade mark application in their own country and, in the same application, designate the overseas countries where trade mark protection is required. Registration in every country is not automatic, but the Madrid system simplifies the overall registration process and can reduce costs.
This information sheet is our guide to protecting your trade mark overseas. Deciding whether to use the Madrid system will depend on your particular circumstances, and we can work with you to review the options and recommend the best option for you.
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Our trade mark experts can advise you on the availability and registrability of trade marks, and on what, where and how to register them in New Zealand, Australia, the Pacific Islands and internationally.Read more