Webinar: Innovation insights and doing business in China

News  \  26 Feb 2024

Registrations are now open for an upcoming webinar with John Cochrane, Managing Director of Facteon Group, who will share his insights on doing business in China from an IP perspective. 

Webinar name: Innovation insights and doing business in China
Date: Thursday, 7 March 2024
Time: 9:00am – 10:00am NZDT
Presenters: John Cochrane, Managing Director of Facteon Group, and Tim Jackson, AJ Park Special Counsel

China represents a major opportunity for New Zealand businesses, and John Cochrane has spent twenty years observing the growth of this global giant and how its innovation has changed over the years. He also has first-hand experience of connecting New Zealand firms to drive trade outcomes there.   

To explore this topic further, and as part of Callaghan Innovation’s Beyond IP program, we’re delighted to invite you to join this webinar Q&A, during which Tim and John will discuss market entry into China through an IP lens, touching on IP strategy and IP business models, as well as general observations on how firms can position themselves to succeed. It promises to be a fascinating session which any aspiring New Zealand firm trading in China will find of interest.  

Register here


Our speakers

John Cochrane

John Cochrane is the Managing Director of Facteon Group, a wholly owned Haier subsidiary, designing and building factory automation solutions. John is also the Chairman of the New Zealand China Trade Association.

Active in China since 2002, in both the private and public sectors, John was resident in Beijing for several months each year between 2005 and 2011, and then lived full-time in Guangzhou for a number of years. In 2011, John became the NZTE Trade Commissioner and Deputy Consul-General in Guangzhou, where he had the opportunity to work closely in an advisory capacity with over 100 New Zealand businesses. Upon his return to New Zealand in 2017, John joined ATEED (now Tataki Auckland Unlimited), the City Council’s economic development agency, where he continued to focus on China-related matters. In December 2018 John joined Facteon, where he remains today.

Tim Jackson

Tim Jackson has more than 25 years’ experience working in New Zealand and Australia as a patent attorney and IP lawyer; primarily in the patent area. He also spent time in Shanghai as a principal at an international IP consultancy, working predominantly with international companies and SMEs looking to enter the China market. Tim’s clients have spanned a variety of technology areas, from manufacturing to veterinary medicines, medical devices, and pharmaceuticals.

About Beyond IP

Understanding and growing the value of your IP is fundamental to any businesses. The Beyond IP program is a knowledge-based program providing financial assistance to support innovative Kiwi businesses with many of their IP needs.

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