Commercial
A strong commercial strategy at the beginning helps to ensure the right outcome at the end.
Get in touchCommercial services
With a dedicated team of commercial lawyers, we have specialists across a vast range of expertise, including licensing, corporate and joint ventures, collaborations, privacy and data protection, and ICT law. We advise on different commercial agreements involving the full suite of intellectual property (IP) issues that may arise.
We combine our commercial law expertise with AJ Park's depth of expertise in protecting creations. Our commercial team works closely with other specialists across the firm to ensure our business advice is enriched by a thorough understanding of the creation and IP issues.
Key contact for this service
Manufacturing, distribution, supply and agency agreements
Ready to take a product or technology to market? There are a number of commercialisation options available, and we can help with manufacturing, distribution, supply and agency agreements.
Licensing
We can help to negotiate a licence that protects a businesses IP. Our licensing expertise covers all areas of IP, including patents, know-how, copyright, trade marks, and plant varieties. In addition, our licensing expertise extends across all fields of technology.
Confidentiality agreements
We can assist with preparing and negotiating confidentiality agreements to protect IP, whether until a patent is filed or on a more permanent basis.
IP due diligence
We advise on IP issues throughout the due diligence stage of any business sale, acquisition, joint venture or merger. We undertake IP audits to enable our clients to better identify, understand, strategically manage, and commercialise their IP.
Corporate and joint ventures
From business sales and acquisitions to structuring corporate affairs, our specialist team can help to draft and review shareholders' agreements, joint venture agreements, company constitutions and other documents associated with capital raisings.
Collaboration, research and development
These arrangements can be complex and can present particular challenges that, if not appropriately addressed, will cause problems later on. We can help ensure that the critical terms are considered and incorporated into all collaboration, research and development agreements.
Customer agreements and terms and conditions
Customer agreements can range from customer specific service agreements to website or app terms and conditions. We can help prepare these documents to protect IP or a business more generally.
IP ownership advice
We can help determine what IP a business owns (or should own) and make that happen. This includes advising on IP and confidentiality clauses in employment agreements and preparing appropriate independent contractor agreements.
Franchising
The fundamental basis of any franchise model is licensing IP. Depending on the business, a franchise can involve licensing trade marks, know-how, copyright or other IP rights. We can help draft and review franchise agreements and disclosure documents and review operating manuals. Our team can provide you with important branding advice as well.
Advertising and regulatory compliance
AJ Park is one of the few full-service specialist IP law firms in Australasia, providing clients with advertising and regulatory services to complement our patent attorney practice. We can help a business ensure that their advertising complies with the laws and codes relevant to the product or deal with a complaint about their advertising.
Privacy and data protection
New Zealand and Australian privacy laws contain a number of principles which businesses and organisations must comply with. Failure to comply with privacy obligations can result in serious consequences. We provide advice on a range of privacy and data protection matters.
ICT law
We have significant experience covering system supply, IT and telecommunications outsourcing, software licensing, support and maintenance and software development. Our team can help both customers and suppliers of IT and telecommunications services.
Our regional expertise
Our specialist team provide commercial services throughout the region.
- Commercial in New Zealand
- Commercial in Australia
- Commercial in China
- Commercial in other overseas jurisdictions
Meet our experts
Why AJ Park?
We have a specialist team of commercial experts who provide advice in Australia, New Zealand and internationally.
A regional leader
We are one of the largest IP firms in the region with an excellent track record, expertise and services to cover all stages of the IP lifecycle.
We’re in the detail
We take the time to understand our clients’ IP needs, then pair it with our deep understanding of the legal context.
Designed to be responsive
The systems and way we work at AJ Park are designed to enable us to be highly responsive to our clients’ needs.

Not sure where to start?
Visit our insights, resources and guides to find out more about our commercial services and how they play an important role in protecting IP.
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