Illustrated plainly: introduction to intellectual property terms

So, you’ve got an idea or a business you want to protect. You’ll want intellectual property (IP) law on your side. Here’s a quick intro to explain some of the jargon.

You could get a patent, which protects the concepts of new and breakthrough technology.
You might register a trade mark, which protects stuff like brand names, and logos.
If it’s the look of a new product or packaging, you may use a design registration.

Watch the video below and find out more about IP terms and jargon.