Monitoring “dupes”—products that mimic the look, feel and function of higher-end consumer goods—is among the highest priorities for brand owners, designers, and manufacturers today. AJ Park litigation experts, Thomas Huthwaite and Fionna Cumming discuss legal nuances when navigating the world of dupes.
Fast fashion, fast beauty, and the like have combined with the rise of social media influencers who can quickly promote low-cost goods in ways never seen before to create a perfect competitive storm for rights holders.
Thomas Huthwaite
